How to Adapt, Diversify, and Differentiate Your Furniture Business in the New Normal

10/14/2023

Thrive, Not Just Survive. 

In the post-Covid world, furniture businesses are grappling with a multitude of challenges that threaten their survival. These issues include losing customers and revenue to online furniture sales, encountering delays and quality concerns from factories, struggling with unresponsive manufacturers, and facing the looming risk of closure. This environment breeds uncertainty and fear among furniture businesses striving to adapt and thrive in the new normal. They seek innovative solutions and opportunities to navigate this landscape successfully.

In this blog, we'll delve into the hurdles your business encounters and unveil the empowering solutions offered by Doocan. Discover how we serve as a guiding beacon, steering you through these trials and assisting you in reaching your goals. 

Let’s dive into the intricacies of these challenges and reveal the empowering solutions your business awaits.

The Problems 

Losing Ground to Online Giants:

The rise of e-commerce has shifted customer preferences towards online furniture purchases, jeopardizing brick-and-mortar stores. Price-sensitive consumers are enticed by lower online prices and discounts, eroding the customer base and revenues of traditional furniture businesses.

Facing Supply Chain Disruptions:

Reliable and consistent supply of furniture products becomes a struggle due to disruptions caused by the pandemic. Supply chain interruptions impact production, transportation, and delivery, leading to delays, cancellations, and quality issues. Factories, dealing with reduced capacity and labor shortages, face challenges in meeting demand, affecting the reputation and satisfaction of businesses.

Dealing with Unresponsive Manufacturers:

Furniture businesses encounter hurdles in communication with manufacturers and suppliers. Lack of responsiveness, absence of customization options, and inadequate support create a gap between businesses and suppliers. This communication breakdown hampers planning, inventory management, and sales strategies, hindering the growth and competitiveness of businesses.

Fear of Closure Looms Large:

The cumulative effect of these challenges casts a shadow of uncertainty over furniture businesses. Faced with diminishing customers, shrinking revenue, and limited resources, businesses fear closure. Investment in new products, technologies, or strategies becomes a distant dream, leaving them in search of avenues to adapt, diversify, and survive in the post-Covid world. 

These are some of the common challenges that furniture businesses are facing today. But don’t lose hope just yet. There is a way out of this mess. A way to adapt, diversify, and differentiate your furniture business in the new normal. A way to thrive, not just survive.

And that is the  Doocan Way ~ 

We are not just here to witness change; we are here to drive it. We are here to empower you with innovative products, services, and opportunities that will help you grow your business and achieve your goals.

How Doocan Empower Your Furniture Business and Drive Growth? 


Compete on Products, Not Price

We help you stand out from the crowd by offering exclusive and diversified products that are curated and customizable. From sofas, beds, and tables to cabinets, shelves, lamps, and more, our range defies convention. Our made-to-order designs allow personalization based on your customers’ preferences, enabling you to offer unique and tailored furniture solutions. 

Quality > Quantity

We care about your success as much as you do. That’s why we make sure every product we deliver is top-notch. We have rigorous checks at every stage of the manufacturing process, overseen by our skilled inspectors who ensure that our products surpass industry standards. Your satisfaction is our priority, and we stand by the integrity of our craftsmanship. With Doocan, you’re not just getting furniture; you’re investing in enduring quality and peace of mind.

Communication = Collaboration

We understand the importance of communication  for collaboration in any relationship. That’s why we  seek, speak and believe in transparency ensuring customer satisfaction. Whether you need help with product selection, order placement, delivery or tracking, our responsive support team of experts are always ready to assist you with any queries or issues. 

Streamlining Costs with Mass Market Prices

We help you maximise your profitability by leveraging our negotiation expertise. Benefit from mass market prices and low minimums on high-quality products, enabling you to save significantly on costs. Our strategic sourcing approach empowers your business to operate efficiently without compromising on quality, allowing you to invest in other essential aspects of your operations.

Effortless End-to-End Delivery Service

We help you simplify your logistics and focus on your core business activities by embracing our comprehensive end-to-end delivery service. From conceptualisation to delivery, our seasoned professionals handle the intricacies of the delivery process at predicted lead times.  

With a rich legacy spanning years, we stand as a marketplace steeped in the artistry of designing and manufacturing bespoke furniture. 

Choosing Doocan means more than engaging a service provider; it signifies forging an unbreakable alliance. Here, you won’t find faceless entities; instead, you’ll encounter a devoted team committed to ensuring your triumph. We transcend the role of mere collaborators; we become your unwavering companions in the challenging terrain of the post-Covid business world. Partner with us, and together, let’s shape a future where your furniture business doesn’t just endure; it soars to unprecedented heights. 

Contact us now and experience a partnership that propels your business to new heights. Together, let’s shape your success story in the ever-evolving landscape of the furniture industry.

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